About Lub.

We are an impact-driven, full-service advertising and media agency.

We’re not just about the look, we’re about the hook that draws people in. Since 2009, we have been bringing ideas to life. We create to resonate, connect cultures, and build brands from the ground up through clever communication and insightful strategies.  


Why? To bring back order into the industry, cultivate a collaborative environment, and inspire a national strive for excellence in execution.

What we do.

We’re renowned for our strategic capabilities, big-picture thinking, insightful perspective.

However, we’re more than that, we’re a people-first result-driven agency. Our extensive experience in the industry armed us with the tools to execute by the book, the confidence to bend the rules for our projects, and the connections to form long-lasting partnerships.


The origin story.

From a powerful studio to a pillar of the Saudi advertising community

We began as an idea and grew into something more: partners putting their heads together, along with their family and friends pulling their resources together. This ripple grew into a tight-knit community working together to create impact. 

Point? Working within a community that aspires to something greater fuels creativity… This is where efforts are balanced, chemistry seems organic, and magic happens.

What we value.

What we prioritize in projects and partnerships.

Considerate teamwork

Impact-driven insights

Friendship and partnership

Active listening

Connecting with the community

Building trust with transparency

Igniting meaningful conversations

Knowledge-sharing

Compassionate leadership


Our core beliefs.


We believe in the order of things:
thought before action, people before products.

We believe in doing the work;
insight-driven in thinking, and precise in executing.

We believe in the power of partnerships,
inspiring inter-industry collaboration, and cross-creative communication.